Gallery

The road, in frames

Every photo below is a real activation our crew produced — corporate ballrooms under purple light, convention floors at opening bell, patios after dark, and the backstage rooms in between.

A few notes for the detail-oriented: the purple-and-blue rooms are corporate summits and galas, where the press runs through cocktail hour and the uplighting does us a favor. The bright halls are convention floors at staging time — we shoot before doors because after doors there’s a crowd in front of everything. The red room is a backstage tour pop-up, and the night shots are exactly what they look like: merch bars that became the party’s gravitational center. Hover any frame for the story; every format pictured is on the formats page, and the booth in your imagination is a brief away from being scheduled.

Executives in suits browsing folded tees at a long blue garment table beside a screen printing press with pink-lit screens — Cocktail hour at a banking summit — the table never stayed folded for long

Printer lifting a screen off a freshly printed black launch tee under deep red light — The lift — a launch-night tee, seconds old, under red light

Rows of gray, navy, and cream caps lined up on black San Diego FC table runners in front of floor-to-ceiling windows — San Diego FC hat bar, staged while the marine layer burned off

Crew member walking a guest through stacks of gray, navy, and red blanks on a garment table under purple uplighting — Walking a guest through the colorways before her print

Screen printer raising a frame over a New Balance shirt while launch party guests film the press under pink light — A sneaker launch party — every pull had an audience

Two crew members running a screen printing press beside a conveyor dryer with royal blue shirts at a corporate summit — Press to dryer to pickup table — the full line, indoors

Printer working between two presses with glowing blue screens under purple uplighting beside a wall of display tees — After-hours glow — two presses under the uplights

White perforated performance cap with a custom leather patch resting on a wood table — Leather-patch caps, pressed to order at the hat bar

Pink-lit launch venue seen through glass with a Los Angeles projection wall and a lighting truss outside the window — Launch night from the sidewalk — the room glowed for blocks

The road, in frames

Add your event to this page